Skip to main content

Lunascape to Donate to Japan For Every Free Download

A number of organization is either donating to the Japan crisis or organizing donation camps. Microsoft donated $100K towards Japanese relief efforts, and Google $250K. Zynga has offered to donate 100% of the money raised through the purchase of virtual goods in Facebook games such as CityVille and FarmVille. The goal is to raise $2 million. LivingSocial, Groupon’s most prominent competitor, has also promised to donate an equal amount for every donation received from the users.

Lunascape, a hardly known browser which we have wrote about before, has offered to donate 50 yen ($0.63), up to 5 million yen or approximately $63K for every free download of the Lunascape browser for iPhone/iPod Touch/iPad.

 lunascape

Lunascape is a web browser and the first one to use three different rendering engines – Trident (used by Internet Explorer), Gecko (used by Firefox) and Webkit (used by Google Chrome and Safari).

This approach at marketing has been tried by various organizations in the past - wooing users to use their products by appealing to people’s good will. Microsoft tried this bait by offering to donate up to $100,000 for earthquake victims if people spread the message via Twitter, which would result in Microsoft increasing its donations by one dollar per retweet. Unfortunately for Microsoft, this resulted in a backlash where some called it a marketing attempt in poor taste. Microsoft soon withdrew the deal, offering instead to simply donate the $100K.

Such a reaction is unlikely to happen against Lunascape, simply because the company is too small for anybody to notice and not worth the hullabaloo. Lunascape’s efforts is commendable, nonetheless, and $63K is still a substantial amount.

If you want to donate to the earthquake victim out of your own pocket, checkout the different ways at TechCrunch.

Comments

  1. Your article is not quite right:
    Lunascape will donate an additional 50 yen for every free download of iLunascape browser (for iPhone and iPad), not the Lunascape browser (for Windows).
    Still a laudable initiative though!

    ReplyDelete

Post a Comment

Popular posts from this blog

How to Record CPU and Memory Usage Over Time in Windows?

Whenever the computer is lagging or some application is taking too long to respond, we usually fire up task manager and look under the Performance tab or under Processes to check on processor utilization or the amount of free memory available. The task manager is ideal for real-time analysis of CPU and memory utilization. It even displays a short history of CPU utilization in the form of a graph. You get a small time-window, about 30 seconds or so, depending on how large the viewing area is.

How to Schedule Changes to Your Facebook Page Cover Photo

Facebook’s current layout, the so called Timeline, features a prominent, large cover photo that some people are using in a lot of different creative ways. Timeline is also available for Facebook Pages that people can use to promote their website or business or event. Although you can change the cover photo as often as you like, it’s meant to be static – something which you design and leave it for at least a few weeks or months like a redesigned website. However, there are times when you may want to change the cover photo frequently and periodically to match event dates or some special promotion that you are running or plan to run. So, here is how you can do that.

Diagram 101: Different Types of Diagrams and When To Use Them

Diagrams are a great way to visualize information and convey meaning. The problem is that there’s too many different types of diagrams, so it can be hard to know which ones you should use in any given situation. To help you out, we’ve created this diagram that lays out the 7 most common types of diagrams and when they’re best used: