When choosing a Procreate brush pack for branding, there are a few things to keep in mind. It’s not as simple as looking for a brush set and going through it using the provided images. The best Procreate brush packs will offer a lot more than neat-looking images to fool you into thinking they’re premium quality.
Having a good selection of high-quality Procreate brushes is crucial because, well… if your digital art looks bad, it’ll reflect poorly on your brand. Worse yet, an amateurish design might make people think that your company is unprofessional.
Here are some things to look for when choosing a Procreate brush set for branding:
1. Does the free Procreate brush pack offer a wide variety of tools?
The best Procreate brush packs come with a wide variety of brushes, so you can find the perfect tool for any project. From thin pencils to thick markers, you should be covered. Brushes with multiple tips and opacity levels are also preferable, especially if you plan on doing anything with gradients.
2. Is the brush pack for Procreate frequently updated?
It helps to get Procreate brush sets that come with brushes that were recently (or will be) updated for iOS11 compatibility and other changes in the program. Look for brush packs that say they’re updated yearly, and also check the date of the last update to see how long ago the creator has been active.
3. Are the free Procreate brushes easy to use?
Some brush creators aren’t familiar with graphics programs like Photoshop and Procreate, so their brush sets might be difficult to use at first glance. Look for brushes that come with easy-to-follow installation instructions, as well as a video or PDF guide that covers how to use the brushes.
Head over to Creative Market for easy-to-use brushes.
4. Are there any extra features?
Many brush sets come with additional goodies like textures, patterns, and custom shapes. While not essential, these can be a great help if you want to add more depth to your designs.
5. How much do the best Procreate brushes cost?
Brush sets can vary in price from $5 to $50 or more. Generally, the more features and brushes a brush set comes with, the higher the price tag. However, there are a few gems out there that are affordable without sacrificing quality.
6. Does the preview screenshot of the brushes for Procreate look like it came from a graphics program?
Far too many brush creators use fake/bought reviews, and then put out marketing images that look Photoshopped to make their product look better than it is. If you want to make sure you’re getting good brushes, look for previews that have been created in Procreate, not just promotional images made in Photoshop.
7. Is the brush creator active in the community?
Creators who are active in the Procreate community are more likely to be creating brushes that are up-to-date with the latest changes in the program. They’re also more likely to help out if you have any questions about how to use their products.
8. Does the brush set come with a money-back guarantee?
Even though most brush creators offer refunds, it’s still important to make sure you’re protected. Brush sets that come with money-back guarantees will always be more trustworthy than those that don’t, since it means they have nothing to lose if you aren’t satisfied.
9. Is it easy to contact the creator?
While most brush creators are responsive, some are more active than others. If you have any questions or concerns about a product, it’s good to know that you won’t be left hanging if there’s an issue. Look for brush sets that have contact information readily available so you can get in touch with the creator easily.
10. Do the reviews seem fake?
As mentioned before, far too many brush sets come with fake reviews. If you’re unsure about a product, do a quick Google search for the name of the brush set and “fake reviews.” If there are any red flags, it’s best to stay away.
11. Will the brush set work with my devices?
Before purchasing a brush set, make sure that it’s compatible with your devices. Many brush sets are only compatible with the iPad Pro and newer, so be sure to check the compatibility before you buy.
12. If it’s a paid brush set, is there a free version?
Many creators will release a limited-time free version of their product if you email them. This way, you can get an idea of what the brushes are like before spending any money. Similarly, some brush sets offer discounted memberships that give lifetime access to all future updates for a lower price.
13. How many people have downloaded it?
The more people who have downloaded a brush set, the more likely it is that the brushes are high-quality. However, this isn’t always the case, so be sure to read the reviews before you make your decision.
When choosing a Procreate brush set for branding, it’s important to look for ones that have a variety of brushes, updates, and easy-to-use features. Be sure to check out tutorials and demos before buying a brush pack, check the date of the last update, and make sure you’re comfortable with the creator before purchasing anything.
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