Thanks to new era, it is crucial to win a name and fame. Undoubtfully, managing Instagram business account is one of the musts to be on the game. Beyond any doubt, connection does matter, regardless of the sector or industry. So, businesses need smart ways to connect and engage with their audience to survive and thrive. In this respect, knowing how to use Instagram for the business can be a game changer due to its potential sphere of influence. According to stats, there are more than 200 million Instagram business accounts that people visit every day. This basically shows that businessmen have the potential to reach an enormous amount of people, while taking their investments to the next level. Dependently, more and more brands, creators and personal users choose Instagram to make marks and increase their online presence. When looked at from this angle, Instagram can be seen as one of the most powerful marketing tools. On the otherhand, because Instagram is beyond a photo-sharing